Dec 16, 2011 | buy positively, Musings
Amazing to see so many spreading the word about the Holstee Manifesto. This very photo inspired one of our first posts. Check out their extraordinary Lifecycle Video http://buypositively.com/post/12987861426/inspired-by-the-holstee-manifesto. pastymuncher: Secrets of...
Dec 8, 2011 | buy positively, Musings
How do we evolve capitalism to maximize more than shareholder wealth? To consider significant issues that have historically been overlooked? Things like human rights, the planet and accountability. Esquire may have said it best: “BCorps might turn out to be like civil...
Dec 6, 2011 | buy positively, Musings
Rob Schuham is a risk taker, marketer and answerer of heavy questions. At the risk of oversimplifying the story behind Rob and famed adman Alex Bogusky’s latest social endeavor, COMMON is a response to Rob’s son’s powerful observation about the meaning of marketing....
Dec 2, 2011 | buy positively, Musings
Today, two camps of companies are rapidly evolving in response to a call for greater transparency – the one’s that do good and the one’s that do good marketing. In order to help mitigate this noise and provide a guide for conscious consumers, we found this...
