Jun 8, 2012 | buy positively, Musings
“How To Win Facebook Friends & Influence People” nationaljournal: The Big Picture: Corporate America’s use of social media An analysis of Fortune 500 companies shows that corporate America is saying “thanks” to followers. “Sorry” is also commonly...
May 23, 2012 | buy positively, Musings
Well done Warby Parker + Vision Spring. Solid example of how the “Buy One, Give One” model can be far greater than a handout. warbyparker: STORIES FROM THE FIELD: Vijaya Laxmi’s shirtmaking business serves as her family’s primary source of income. When her...
May 8, 2012 | buy positively, Musings
By TIM FERNHOLZ via GOOD A new survey from Edelman Public Relations, a global communications agency, examines how consumers relate to companies and brands around social purpose, and how those relationships affect their decisions to purchase products and services. The...
May 7, 2012 | buy positively, Musings
By: Henry Goldman via Bloomberg BusinessWeek Citigroup Inc. (C) (C) agreed to pay $41 million to sponsor New York City’s bicycle-rental program, which Mayor Michael Bloomberg said will be the largest such system in the U.S. when it begins in July. The “Citi Bike”...
May 2, 2012 | buy positively, Musings
Maplecroft’s Climate Innovation Indexes (CIIs) – which rank 360 of the largest US companies according to their innovation of clean-tech solutions and new products, mitigation of climate change related risks and management of carbon emissions – was released...