“Badvocacy at its finest: trumpeting a commitment to good food to sell bad food, instead of actually making their food better.” It’s one thing to sell bad food, it’s another to mislead the public into feeling good about consuming it. So sad to see what ‘big marketing’ has become.


McDonald’s Puts A Human Face On Its Industrial Food Machine

A new series of commercials from Mickey D’s features the owners of massive industrial farms talking about their crops, which eventually end up in your Happy Meal (after passing through several middlemen). Are the Golden Arches trying to convince you they’re part of the slow food movement?